Demand for ‘clean label’ products has gripped the whole of Europe, rather than select countries, according to research from National Starch Food Innovation Europe, part of the Ingredion Group of incorporated companies. According to National Starch, the United Kingdom typically leads the way in ‘clean labels’ that list only a few simple, all-natural ingredients. Germany and France show the most interest, but the trend is also present in Italy, Spain, and the Netherlands. Example. Organic was linked to clean labels more prominently for Germans than other nationalities.