Thursday, December 12, 2013
The fifth “Better Business, Better World’ survey by Colmar Brunton found that the number of New Zealanders who are trying organic products is up 11 percent since 2011. Overall, 70 percent of New Zealanders report they buy organic food sometimes or most of the time. Within those in Generation X aged 18-29, who will comprise 24 percent of the market within five years, 67% agree they buy organic foods sometimes or most of the time.